Parallel London 2016

04/09/2016

Parallel London 2016

Parallel London is the world’s first, fully inclusive mass participation event and Outspoken Projects had the privilege of representing and supporting Gatwick Airport (one of the event sponsors on the day) for this great event project.

Our team provided a budget conscious live activation solution to support Gatwick with developing their sponsor site at Queen Elizabeth Olympic Park.  With an extremely tight turnaround, we delivered creative ideas and pitched them to the client to produce the best solution for the proposed event space. Once the concept had been approved, our team produced bespoke marquees, props and furniture for the event space and put in place all the planning and logistics for the day.

Covering the event day, our experienced crew erected the Gatwick branded marquees. Within one marquee was a green screen photo booth where attendees could have a complimentary photo taken of themselves against backdrop of “world famous landmarks” that Gatwick fly to. The second marquee was set-up as a Gatwick information point to interest and engage the public. Around the marquees we placed benches, chairs and tables for spectators to use and have a track side view of the race.